Monthly Archives: April 2008

Enter Philip Roth

I recently finished reading Philip Roth’s superb novel, Exit Ghost, the latest (and final?) Zukerman story. Nathan Zukerman, by the way, is Roth’s literary alter ego; a fictional author whose life has mirrored that of his creator’s. Or has it? … Continue reading

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To blog or not to blog…

That is the question… a client asked a couple of weeks ago. Here’s what I suggested. Before you get started Figure out your objective. The blogosphere can be a good way to build awareness for you and your brand, but … Continue reading

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The odds are in…

Since April 2nd, I’ve supped my share of rim-rolling Tim Hortons‘ coffees, in hopes of coming up with…anything. According to the rules and regulations on the Rrroll Up the Rim website, my best chances were getting a food prize. Odds: … Continue reading

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Makeover

I’m pleased to present the new, sleeker look of my(PR)palette, thanks to Andrew Glenn, our in-house designer. I say blogger never looked so good. Let me know what you think.

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The old joke I alluded to on Inside PR #106

Inside PR #106, taped before a live studio audience at Third Tuesday Toronto, is available for download. For anyone who listens and wonders about the old joke I alluded to, here it is: What’s the difference between advertising and PR? … Continue reading

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They started a joke…

With apologies to the Bee Gees, but this joke didn’t start ‘the whole world crying’. It was more like a frustrated sigh of bemusement. It happened a week ago, on the stalwart CBC Radio interview show, ‘As It Happens’*. I … Continue reading

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Is blogging hazardous to your health?

The New York Times says it may be. Robert Scoble contends it’s worth the risk. I think this entire story is a little nuts; a hilarious example of the pedestal we, in the social media scene, are placing on communications … Continue reading

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Twitter redux

It’s no secret that I’ve been baffled by Twitter. I can’t seem to grasp why it’s so popular in the blogosphere and why so many people I know and respect continue to sing its praises. Well, Ed Lee provides a … Continue reading

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Live from Third Tuesday…

…it’s Inside PR. OK, it wasn’t a taping of David Letterman, SNL or the Yuk Yuk’s Great Canadian Laugh Off*. But Inside PR listeners had a chance to get up close and personal with podcast at last week’s Third Tuesday … Continue reading

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All we are saying…

I read that the peace symbol turns 50 this year and was a bit taken aback by the news (it didn’t look a day over 40 to me). Actually, I always thought the icon was a U.S. anti-Vietnam war invention … Continue reading

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