Apr 14, 2009
Today, as part of a panel discussion, I was asked to define social media. Here’s what I came up with (it may be a bit formal):Social media is a democratic, transparent and conversational way for people and organizations to interact and build relationships and...
Apr 12, 2009
In their new Social Media Reality Check, Canada Newswire and Leger Marketing teamed up to conduct Canadian social media research on various topics such as usage, trends and practices.While the full results will be made public in a webinar on April 29 (SMRC link...
Apr 11, 2009
I’ve had a chance to reflect on mesh 2009 and a few things struck me:The keynotes really stood out, especially the one by Toronto’s Mayor David Miller. He was funny, articulate, self-effacing and honest. He responded to questions quickly and credibly;...
Apr 4, 2009
If you work in PR or communications (or any agency, for that matter), you’ve probably done lots of RfPs. In the current economy, it seems like there are more of these every day.Now, I’m happy to jump through all the hoops necessary to win a good piece of...