After listening…

Listening. Virtually all communications strategists agree that this is the first step an organization (or individual) interested in social media should take. And that makes a lot of sense. You don’t just barge into a room and loudly take over every conversation...

Old tyme search

It wasn’t that long ago when we called location-based search ‘looking it up in the Yellow Pages’. And a new business that happened to miss a printing deadline would be shut out of a year’s worth of potential finds. Now, when our fingers do the...