Meet my new personal assistant

It's Google.   Yep. The Internet behemoth is keeping track of little old me.  Not too shabby. You'd think I'd be happy to be chosen for such an honour. But the thing is, I haven't been plucked from the crowd, it's more a case of not being...

So you wanna quit your job

I often get calls from people looking for work. And I’m happy to help. Over the past few years, I’ve written several posts on how to get a job in PR. You can find them, here, here, here and here. But one thing that never comes up is the flip side –...

Inside PR 84: Do you measure up?

This post was originally published on Inside PR 2.84. This week, we feature another interview from the PRSA International Conference.  We talk to our good friend Shonali Burke, author of the Waxing Unlyrical blog, about PR and social media measurement, a subject...

Are page likes becoming the new media impressions?

It seems that way to me. This notion first struck me during my recent digital clean-up; unsubscribing, sorting through and deleting various Facebook page 'likes', generally making choices and trying not to focus on so many shiny things. (For anyone who...

Blog turns five…Where did the time go?

I find it hard to believe, but next week is the fifth anniversary of my blog.  Over the past 369 posts (chapters?), I've gone from being a neophyte on Blogger to a WordPress pro with a site hosted on my own domain.  I've imported and exported,...