Adding social to the capital

As someone who likes words and puns (and especially puns), the Social Capital Conference is a name that resonates for me on so many levels.

But it isn’t the name that makes a conference. It’s the programming and people behind it. And what makes Social Capital unique is that it combines both traditional and unconference-style sessions in a one-day event in Ottawa on July 21. The schedule’s currently being finalized but topics will range from understanding the latest tools, personal branding, online community building and social media in the workplace.

I first heard about Social Capital from my colleague Sherrilynne Starkie and decided to submit a proposal to speak.

And a few weeks ago I got the great news that I’m the opening keynote.  My talk is called Social Media Barometer and I’ll be looking at some of the social media pressure points, identifying trends and challenges and trying to put them in a context that makes sense for communications professionals.

I’m excited to be taking part and hope you’ll consider attending (the organizers are putting together a great roster of speakers). Here’s where you go to register.

Look forward to seeing you there!

About Martin Waxman


Martin Waxman is a digital, social media and communications strategist, content marketer, social media trainer and instructor and co-founder of three PR agencies. He blogs at myPALETTE and hosts the Inside PR podcast.

2 comments
melgallant
melgallant like.author.displayName 1 Like

Martin - looking forward to your keynote, and a lively discussion with attendees about the importance of experimenting with new social media tools to derive their value.

martinwaxman
martinwaxman moderator

Thanks @melgallant. I'm very excited about the conference and meeting everyone. Thanks again for the great spot!

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