After I graduated from university my first real job was playing the role of junior copywriter at Canada’s largest ad agency.
I had an office, clients – even a secretary to type memos and schedule appointments. I was in the company of Mad Men…almost.
The thing that excited and scared me most was coming up with that ‘Big Idea to Wow the Client’ – my chance to shine and live up to my department’s name.
This usually started with a brainstorm and I’d walk into the room ready to take centre stage. And then…brain freeze.Read More