Three reasons to attend Counselors Academy Conference
Since 2005, as many of you know, PRSA Counselors Academy has been my annual must-attend PR event. In fact, I get so much out of the conference I volunteered to be its 2012 conference chair.
This year #CAPRSA is being held in Austin, Texas June 9 to 13, and in addition to the programming and people, it’s a chance to experience Austin without all the hullabaloo of SXSW.
My good friend Dana Hughens, who was last year’s co-chair, steps into the CEO role – that’s Chair Extra-Ordinaire 
– and, along with the team of volunteers, has assembled a W.E.I.R.D.* and wonderful line-up of content that’s bound to be thought-provoking, creative and fun. (more…)
Social Media Barometer comes to PRSA Western District Conference
What Canadian wouldn’t want to be in Arizona in April? Especially when you can combine the idyllic weather with the high calibre programming Abbie Fink and Michelle Olson have curated for the PRSA Western District Conference, April 18 to 20.
I’m excited to be attending the event and presenting my Social Media Barometer - a look at some of the digital, social media and communications pressure points we’re facing as PR pros. I’ll be talking about the latest trends, issues and challenges and offering a forecast for the future.
On the road – fall conference highlights
Thought I’d share a list of events I’ll be attending over the next few months:
PRSA International Conference, San Francisco (October 14 to 16) – The largest gathering of PR professionals in the world and a first class line-up of speakers including a keynote by Twitter founder, Biz Stone. This is the second year Inside PR has partnered with PRSA and we’ll be there to interview some of the presenters and reconnect with old friends. Also, I’ll be presenting my Social Media Barometer on Sunday. Hope to see you there. You can follow the conversation at #PRSAIcon. (more…)
Inside PR: 2.97: Jazzing it up NOLA style with Counselors Academy
This post was originally published on Inside PR 2.97.
Live from New Orleans… well live to tape – Gini, Joe and I are together at PRSA Counselors Academy’s annual conference for agency owners/leaders (and we all had our parts to play…). The theme is ‘Jazz Up Your Agency: Stylings from the Best in the Biz’ and we thought we’d recap our first day and a half.
We’re all in showbiz
I've been thinking about this for a while…In social media, we're all in showbiz.
We have our stage, whether blogs, video or other networks. Our shtick, that is who we are, how we present ourselves and what we choose to do and say. And our audience (for better or worse).
We're out here singing our hearts out (or in my case playing recorder ) – in the hopes that someone will listen and connect. Our interactions are public. And the accolades and (savage) critics are always lurking in the wings.
