This post was originally published on Inside PR 2.97.
Live from New Orleans… well live to tape – Gini, Joe and I are together at PRSA Counselors Academy’s annual conference for agency owners/leaders (and we all had our parts to play…). The theme is ‘Jazz Up Your Agency: Stylings from the Best in the Biz’ and we thought we’d recap our first day and a half.
This is a slightly revised version of the message I wrote as chair of the 2012 PRSA Counselors Academy conference, which is, as I've said on a number of occasions, my PR highlight of the year. I've learned more about running a business, understanding people and communication industry trends and challenges from Counselors than anywhere else (including Mad Men
).
If you're a PR agency owner or leader, I'd encourage you to check out this year's schedule and join us in New Orleans. Feel free to contact me if you have any questions or want more info.
This post was originally published on Inside PR 2.92.
We start with some exciting news about Inside PR’s new partnership with PRSA. We’re heading to New York in early April to join them as the official podcaster of the PRSA Digital Impact conference. They’ve got a great line-up of speakers and we’re planning to record a number of interviews with social media influencers that we’ll use on future shows. Stay tuned for more details…
This week, we feature an interview with Giovanni Rodriguez that roving reporter Martin conducted at SXSW.
This post was originally published on Inside PR 2.90.
First we mention for a new startup out of Toronto now in public beta. JugnooMe is a dashboard that helps small business owners figure out which messages to use on various platforms, how to schedule them and how to measure the results. It also has a Social Advisor tool that acts like a virtual consultant and answers the question: what do you do next?
This post was originally published on Inside PR 2.87.
It’s been an interesting week around the web with lessons about good and not-so-good communications. Gini mentions the blog post she wrote about the Susan G. Komen Foundation and how its decision to unplug their funding from Planned Parenthood’s breast cancer screenings created a huge outpouring of support for Planned Parenthood and a reputation issue for Komen.