Back to school – McMaster social media course begins September 15

One of the great things about teaching is it gives me the chance to go back to school in the fall – though I don’t get to buy all new supplies. Starting September 15, I’ll be at the lectern (OK table) Saturday mornings for another session of Building...

Inside PR celebrates its 300th episode

A version of this post was originally published on Inside PR 3.00. It's hard to believe, but this week we celebrated the 300th episode of Inside PR and what a ride it's been. I've done about 200 shows now and I had no idea when I started how much I'd...

Arment Dietrich and Thornley Fallis – a social story

And it all began with a 50 watt podcast…  When Gini Dietrich, Joe Thornley and I took over the reins of Inside PR, who knew it would be the start of a new vision for PR, communications and social media and an exciting partnership to boot?  You may have...

Sharypic: a real time online photo carousel at Counselors Academy

I first learned about Sharypic at the PRSA Digital Impact Conference, when Matthias Lufkens mentioned he used it a photo sharing platform at the World Economic Forum in Davos. It's a new site and few people in the room had tried it. Joe Thornley set up a DI stream...