Dec 1, 2016
Many of you know my parents had a fabric and drapery business, and it was often the topic of conversation around the dinner table. I remember my dad saying, more than once, “the customer is always right.” As a young teenager, I took that literally and would often get...
May 27, 2015
I’ve always thought of PR as inherently social. When I started in the business as an entertainment publicist, I spent my days on the phone with one media person or the other, trying to encourage them to come to a screening or show and write about my client. It...
Sep 3, 2014
Summer may be over, but if you’re like me, you’re still feeling more centred and relaxed… In a bit of a Zen-ish state. Though one that will soon be replaced by the hustle and bustle of fall. Which got me thinking about communications and how we...
Jun 26, 2014
When I saw the headline: ‘Americans Say Social Media Have Little Sway on Purchases. Vast majority use social media to connect with friends, family’, I was, to put it mildly, intrigued. After all, a lot of brands and businesses are pouring resources into...
Jul 10, 2013
You have the 10 best of this, the five most important of that, the 25 essentials of the other thing. I understand why there are so many lists out there. They’re easy to create and share. They offer fast insights at a glance. They’re actionable and can...