Jun 26, 2014
When I saw the headline: ‘Americans Say Social Media Have Little Sway on Purchases. Vast majority use social media to connect with friends, family’, I was, to put it mildly, intrigued. After all, a lot of brands and businesses are pouring resources into...
Nov 29, 2013
I was talking to a neighbour not too long ago. She’s a first or second year lawyer with a big corporate firm. She asked me what I did and when I told her, said she doesn’t use social media at all – not even LinkedIn. I tried to explain the benefits...
Jul 2, 2013
I’ve recently run into two people I used to know – both respected members of the Canadian literary community. There was a time when a nod from either of them could propel a career to a higher plane. Each is smart and accomplished, with a biting sense of...
Mar 1, 2013
I was talking to a neighbour not too long ago. She’s a first or second year lawyer with a big corporate firm. She asked me what I did and when I told her said she doesn’t use social media at all – not even LinkedIn. I tried to explain the benefits of...