Jan 12, 2016
Whenever someone mentions multimedia, I automatically think of those nondescript grey metal A/V carts of my high school and university days. (I know I’m dating myself here.) They’d always hold a messy assortment of what was then hi-tech: 16MM film...
Dec 30, 2015
I’ve always been a major consumer of content. Like most PR pros, I’m a media junkie, that is, passionate about news. I used to start my days poring over five papers, listening to radio and watching TV. In recent years, that’s been turned into more of...
Dec 19, 2015
Past Speaking Appearances 2023: = Syracuse Newhouse School of Communications: Crossing the Generative AI Bridge: Four Trends Transforming Marketing and PR (guest lecture, December 18) = City of Brampton: Crossing the Generative AI Bridge: Four Trends...
Nov 20, 2015
Not too long ago, I had the pleasure of attending a Google-sponsored breakfast on micro-moments – those ‘I want to know/go/do/buy’ impulses we all experience when we have a question and impulsively reach for our smartphones to find what we’re looking for. For many of...
Sep 3, 2015
Does this sound familiar? You’re reading, working, talking to a colleague or friend, sitting in a restaurant, waiting for a bus. All of a sudden you’re seized by an overwhelming impulse to find something out. NOW! You’re having a micro-moment. Maybe...
