Old PR versus new PR

Old PR versus new PR

Just over a year ago I ran into Dave Jones, a friend, colleague and creator of Inside PR. He’d made the shift from PR to advertising to the digital world not too long before that. We were talking about various agencies working together and who’s best at...

Inside PR 84: Do you measure up?

This post was originally published on Inside PR 2.84. This week, we feature another interview from the PRSA International Conference.  We talk to our good friend Shonali Burke, author of the Waxing Unlyrical blog, about PR and social media measurement, a subject...