Dec 3, 2014
The PR profession has long relied on ‘the kindness of strangers’. In fact, I’d venture to guess that if you’re in PR and of a certain age, you’re probably an optimist. Or were at some point. How else could you survive in an industry with no...
Jan 8, 2014
Well, we’re starting 2014 with a polar vortex that swooped in on North America and caused frigid below zero temperatures across much of the continent. The polar vortex is one of the things I’ve learned so far in January. I also learned that a few days ago...
Dec 3, 2013
Not too long ago, Greg Satell, a blogger for Forbes, listed several trends he expects the marketing industry to experience in the next decade. I liked his insights and thought I’d try to add a PR industry slant to his predictions. Here are my five. 1....
Nov 23, 2013
Imagine a cigar-chomping, loutish, middle-aged guy, a loudmouth big-time operator who considers himself an expert in whatever subject is being discussed. That’s what’s you’d call a real macher – an old Yiddish expression that, literally...
Nov 16, 2013
It started on my last birthday. I’d received all sorts of friendly greetings and good wishes on Facebook – thank you for that! – and I spent time chatting back. Then a day or so later, for no apparent reason, I noticed my Klout score had gone up....
