Nov 20, 2015
Not too long ago, I had the pleasure of attending a Google-sponsored breakfast on micro-moments – those ‘I want to know/go/do/buy’ impulses we all experience when we have a question and impulsively reach for our smartphones to find what we’re looking for. For many of...
Jun 22, 2014
Earlier in the month, I had the opportunity to present my Social Media Barometer to a roomful of communicators at the IABC World Conference, an event with a truly international flavour and smart people from around the globe. And I’d like to thank Zora Artis, who...
Sep 30, 2013
If you work in marketing communications, every day can be exciting, challenging and somewhat scary because the landscape is evolving so quickly and what used to work really well not too long ago, doesn’t seem to anymore. I embrace the changes because...
Apr 17, 2013
Since January, we’ve been starting the UT SCS Digital Strategy Foundations class with a ‘what’s new’ roundup of some of the latest apps, sites and stories of interest and why they’re relevant to marketers and communicators. Sometimes I...
Dec 13, 2012
Mary Meeker of Kleiner, Perkin, Caulfield and Byers released a new study on the state of the Internet that explores, among other things, how we’re making the transition from an asset-heavy society to one that’s asset-light. What does that mean? Basically,...
