So you wanna work in PR – in an economic downturn

This is the third installment in an unplanned series of posts about getting a job in PR. I’m writing it following a panel I was on at Talk is Cheap 2.0 with Joe Thornley and Trevor Campbell*.So… here we are in the midst of an economic meltdown. It’s hard to read...

Introducing social media

In a few weeks I’m going to be giving a presentation introducing social media to neophytes.And, in addition to offering practical how-to’s and definitions, I’d like to include a couple of slides with tips or advice from practitioners (with full...

Socials

Where I come from (Winnipeg) and in other western cities, there’s a party tradition we call ‘socials’.If you haven’t heard of them, they’re essentially a pre-nuptials bash and work like this: an engaged couple has the right to purchase a...

My network or yours

It wasn’t too long ago when networks meant television; purveyors of small-screen programming, ad spots and big shared experiences we could gab about the at work or with friends.But social media – or maybe the late arrival of the thing called convergence...

I’m starting to really appreciate Twitter

I checked my BB, as I always do when I get up in the morning, and was surprised to discover that I didn’t have a single new email. When I got to work shortly thereafter and logged into my computer, I found the same thing.Nothing new. I had that sinking feeling...