Earlier this week I read a wire story in the Globe and Mail about students having to pay a fair bit of money to secure a Wall Street internship. Here it is from another outlet.

Now, while this doesn’t apply to PR (yet), I don’t like it one bit. I think it’s up to senior people in any field to keep the door open so the smartest and most resourceful young people find a way to get in (without having to go to an ATM first).

We’ve found some of our best young people from standout resumes that came in ‘over the transom’.

About Martin Waxman


Martin Waxman, MCM, is a digital communications strategist. He conducts AI research, leads Generative AI and digital and social media training workshops and speaks at events across North America. He's co-founder of two PR agencies, president of a consultancy and has worked in the industry for nearly 30 years. Martin is a LinkedIn Learning instructor, adjunct professor at the Schulich School of Business and associate director of the Future of Marketing Institute. He also teaches digital marketing strategy at McMaster University. He's a member of the Institute for Public Relations Digital Media Research Center and a past-chair of PRSA Counselors Academy. He has a Master of Communications Management (MCM) from McMaster-Syracuse Universities.