My PR agency highlight of the year

Every year around this time, I write about the Counselors Academy Spring Conference – a gathering of some of the smartest PR agency leaders you’ll ever meet. It’s happening May 13 to 15 in Lake Las Vegas (where gamblers go to drown their sorrows :))....

Living a life online

Sometimes it’s exhausting. Checking into this venue or that. Scanning Twitter. Facing up to Facebook. Uploading a lifestream… And of course we need to be mindful of the people sitting right next to us IRL, who may or may not share our social...

Agency lessons I learned from Mad Men, part two

In just over three months, I’ve watched 52 episodes of the best series on TV (IMHO): Mad Men – a show that makes me long for the ’60s and the heady days of the ad biz. (Now, I’m holding my breath till season five.) Earlier this year, I wrote...

PR… meet PRketing

I was at a meeting with a group of agencies not too long ago – PR, ad, digital and media buying. We were working together on a campaign that included various components from each of our firms. When the plan was presented, I was struck by the similarity of...

Inside PR 2.47: Facebook – I have a question

We no longer have to put up our hand when we have a question. Or shake it incessantly trying to get the teacher’s attention.  Now, Facebook is letting us post questions and get answers. That’s one of the things we talk about on this week’s edition of...