Is follow the opposite of lead?

I don’t think so. Actually, it seems that Twitter may have a better handle on this notion. You follow / are followed back. There are no sections on the microblog about leading (thought leadership aside, of course).Too often we equate strong leaders with how many...

CPRS 2009 national conference – Twitter notes

If you’re following me on Twitter, you’ve probably noticed my recent propensity to live-tweet at events. I’ve tried to take my cue from Joe Thornley, who sets the bar high. And while I do like being an ersatz ‘reporter’, I know...

Should a business have a website?

It’s hard to believe that question was seriously debated by companies not that long ago (OK, in the ’90s). There was this newfangled worldwide web thingy and many organizations were just not convinced it was going to last.I actually worked at a PR agency...

A tale of two conferences: Counselors Academy and CPRS

I don’t usually attend two conferences in two weeks – much less two PR conferences. However, that’s what happened early in June when I twice ventured west: first for Counselors Academy in Palm Springs and then for the Canadian Public Relations...

The community, the people: Counselors Academy 2009

I recently returned from Counselors Academy’s annual conference for agency leaders, my PR highlight of the year. I always come back from these gatherings with new friends/colleagues, fresh ideas I want to try and a renewed energy for the profession. I first learned...