Blog Archive

Create your own personal infographic

It's that part of the year when we're inundated with predictions, look-backs and best-of's, like the recent video Google did on search and Twitter's report on conversations and trends.  Facebook takes a more personal approach and, in addition to the global Zeitgeist,...

Living and working asset light

Mary Meeker of Kleiner, Perkin, Caulfield and Byers released a new study on the state of the Internet that explores, among other things, how we're making the transition from an asset-heavy society to one that's asset-light. What does that mean? Basically, we're...

Introducing my 2012 social media class

One of the things I like best about the social media class I teach is seeing the students create their blogs and bring them to life. Each person chooses a subject they're passionate about and presents it from a personal point of view. Now that we're well into the...

Social Media Barometer meets NCPRSA

This year, I've been taking my Social Media Barometer talk on the road, sharing my perspective on some of the trends and pressure points facing PR/marketing and offering a forecast on how to put things into a context that makes sense for communicators. Some of the...