Blog Archive

Self-promo: one on one…

Dave Forde, publisher of PR in Canada, recently launched a series of interviews with PR/social media folks across the country called: 'One on One'.My take on the industry is featured today.I'd be very interested in hearing your thoughts.(Thanks Dave.)

Who’s your filter?

It wasn't that long ago when MSM was our main filter (and source) for news. And it was usually quite reliable. Sure something outrageous might slip through and cause a stir, but generally what you read in the paper was considered to be accurate.Then along came blogs,...

Is follow the opposite of lead?

I don't think so. Actually, it seems that Twitter may have a better handle on this notion. You follow / are followed back. There are no sections on the microblog about leading (thought leadership aside, of course).Too often we equate strong leaders with how many...

Should a business have a website?

It's hard to believe that question was seriously debated by companies not that long ago (OK, in the '90s). There was this newfangled worldwide web thingy and many organizations were just not convinced it was going to last.I actually worked at a PR agency at the time...