Feb 2, 2009
Is your head swimming from the seemingly endless stream of Twitter puns, apps, widgets, programs and…you name it? Mine is. So much so that last week, I half-jokingly suggested we need a Twittionary. Well, the more I thought about it the more I felt this might be...
Jan 28, 2009
Just under two weeks ago, there was a power outage in Toronto that left about 250,000 residents without heat or electricity on one of the coldest days of the year (-19C).I was one of those folks in the dark.When the incident occurred, just after 10 on a Thursday...
Jan 17, 2009
With more and more PR people wearing blogger’s hats (a great addition to any winter wardrobe), the line between PR and journalism – citizen or otherwise – continues to blur.I was thinking about this when I received my first over-the-transom pitch a...
Jan 14, 2009
Ever wondered how to make a good impression on clients at a formal dinner? What about knowing where to draw the line between appropriate (or inappropriate) professional communications?My colleague, Louise Armstrong, combines her expertise in PR and etiquette in a new...
Jan 13, 2009
If you’re a PR person interested in social media, blogging, podcasting and the latest developments, tools and trends, I’d encourage you to sign up for PodCamp 2009 in Toronto, Feb 21 and 22. It’s a great opportunity to learn more and have a chance to...
Jan 12, 2009
Here’s a quick list/links to some posts I’ve recently enjoyed:Giovanni Rodriguez’s insightful and well-researched series, Advertising with Character on the nature and use of characters that sell. There’s a lot of superb material here, so sit...
Jan 11, 2009
I was at the gym when I found out Obama’s first official visit as President of the United States will be to Canada. And you can’t believe how excited I was when I heard the news.I mean, out of the whole entire globe, the leader of the free world has chosen...
Jan 8, 2009
The ‘Slurpee capital of the world’ has a frosty new title. According to a story in today’s Globe and Mail, Winnipeg’s River Trail outdoor skating rink, now sliding across both the Red and Assiniboine rivers, is longer (by distance) than the one...
Jan 6, 2009
A year ago, after taking a financial management course (for non-financial managers), I decided to prepare a blogging balance sheet for 2007. And now, having completed the second year of my(PR)palette, I thought I’d revisit the concept and look back on the past...
Jan 4, 2009
The past few months, I’ve had to gird my stomach before picking up a newspaper (something, just six short months ago, I loved to do). The news has been singularly bleak and negative; even spilling into the softest of stories (e.g. holiday gift guides for...
