Jun 10, 2015
First of all: put your name in lights. If you’ve visited Toronto, chances are you’ve been dazzled by Honest Ed’s – inside or out. The local purveyor of all things kitsch is a city icon. Its sign, a veritable light show of retail enticements,...
May 27, 2015
I’ve always thought of PR as inherently social. When I started in the business as an entertainment publicist, I spent my days on the phone with one media person or the other, trying to encourage them to come to a screening or show and write about my client. It...
Mar 11, 2015
Do you consider yourself lifelong learner? I didn’t always see myself that way. Yet when I look back, I realize I started my own personal academy 10 years ago around the time I co-founded my agency. And it began with two things: accreditation and Counselors...
Jan 15, 2015
We’re halfway through the first month of 2015 and no doubt many of us have already abandoned our resolutions. Despite the best intentions, old habits get in the way. Sure, we tried to wipe the slate clean, but like an overused whiteboard, the shadows of some...
Dec 22, 2014
When people ask me what I want for the holidays, I have a simple request: a fresh idea. Something that sparks my imagination and makes my brain ache when I try to understand it. You can’t believe how hard those are to come by. ‘But wouldn’t you prefer a book, a...
Dec 17, 2014
Canadians are naturally good at improv. Look at Second City, SNL, Kids in the Hall and all the standup talent from Yuk Yuk’s. Maybe it’s part of our DNA: the feeling we’re always gazing at something we can’t have. We’re also polite, happy to...