I just stumbled on Jack Kapica’s witty Weblish post. In it he mentions the Lulu Blooker Prize (I hadn’t heard of it before), awarded annually to blogs that transform themselves into into books, er blooks, from a program you can get on the Lulu site. The business was created by Red Hat co-founder Bob Young.
I was curious, checked it out and it’s actually quite ingenious. You can publish text (fiction, non-fiction), comics, illustrated coffee table books, calendars. And they promote it on the site.
However, as someone who has written two books the old fashioned way, I wonder if there’s any merit in doing the reverse and trying to turn hard copies into a blog (or should I say blok)?
About Martin Waxman
Martin Waxman, MCM, is a digital communications strategist. He conducts AI research, leads Generative AI and digital and social media training workshops and speaks at events across North America. He's co-founder of two PR agencies, president of a consultancy and has worked in the industry for nearly 30 years. Martin is a LinkedIn Learning instructor, adjunct professor at the Schulich School of Business and associate director of the Future of Marketing Institute. He also teaches digital marketing strategy at McMaster University. He's a member of the Institute for Public Relations Digital Media Research Center and a past-chair of PRSA Counselors Academy. He has a Master of Communications Management (MCM) from McMaster-Syracuse Universities.
Thanks for pointing this out. You’re right. It was actually supposed to be ‘read any good blooks…’ I’m going to make the correction.
it should have been “blook.” (?)