Twas the blog before Christmas when all through the ‘sphere
Many creatures had posted the ‘worst and best of’ the year.

The rants were all TrackBacked, Delicious to share
in hopes that St. Googleus soon would be there.

When out in the geek-world a new app appeared
With a jolly old Scoble telling all who will hear…

Now Facebook! now YouTube! now MySpace and Flickr!
On Blogger! on WordPress! on Jaiku and Twitter!

And me with my search engine going full tilt
Just couldn’t keep up and was feeling some guilt.

So I checked Technorati to find out a ranking
And subscribed to a fresh feed (or is it just wanking?)

And added some new folks to network on Linkedin
And posted a comment (I wanted to join in).

I blogged out my own thoughts and tagged them so clever
And checked Analytics to see if they’d ever

Been read or been clicked on or even just pageviewed
And sometimes I’d find out a post had been linked to.

But it’s tough to keep up in this virtual way
So I’ll say Merry Christmas and will call it a day.

With apologies to Clement Moore.

About Martin Waxman


Martin Waxman, MCM, is a digital communications strategist. He conducts AI research, leads digital and social media training workshops and speaks at events across North America. He's co-founder of two PR agencies, president of a consultancy and has worked in the industry for nearly 30 years. Martin is a LinkedIn Learning instructor, teaches digital strategy and social media at McMaster University, the Schulich School of Business, University of Toronto SCS and Seneca College. He's a member of the Institute for Public Relations Digital Media Research Center and a past-chair of PRSA Counselors Academy. He has a Master of Communications Management (MCM) from McMaster-Syracuse Universities.