I spent much of my free time last year trying to understand and get familiar with the ways of the blogosphere. Truth is, I still feel like I’m just dipping my toes in shallow water and swimming way over my head at the same time.
And that uncertainty is both daunting and refreshing.
This year, one of the things I’m going to try to do is focus less on the cool tech software and apps (though like many a part-time car aficionado, I can be entranced by the ‘options’). That doesn’t mean I’m going to give them up entirely. Or change the tone of this blog.
I am, however, going to attempt to uncover, analyse, sample, and hopefully recommend some truly useful ‘disruptive innovations’ that will improve/simplify PR and the way we do our jobs.
But I can’t do this on my own, so any and all pointers and ideas are welcome.
