Blog Archive
My content sweet tooth
I always like guest posting on SpinSucks. To me it's like the Vanity Fair of marketing blogs - sharp, timely, stylish and all filtered through a highly creative mind. So my blog would be running on November 1 and it struck me that the post-Halloween candy cornucopia...
PRSA International Conference – Twitter notes
I tweet a lot at conferences (no kidding!) to share content that stands out for me. And a few years ago I noticed my Twitter stream was becoming a virtual notebook from events. Last week I was fortunate to attend the PRSA International Conference in San Francisco, as...
Is PR going through the social media motions?
Earlier in the year, I wrote a story for PR News (subscription required) about why public relations agencies are lagging behind in our social and digital world. It’s still timely, so I thought I’d share an updated version with you. Many PR firms...
On the road – fall conference highlights
Thought I'd share a list of events I'll be attending over the next few months: PRSA International Conference, San Francisco (October 14 to 16) - The largest gathering of PR professionals in the world and a first class line-up of speakers including a keynote by Twitter...
Two tips for safer tweeting
Last week during the U.S. presidential debate, KitchenAid got into hot water when one of its staff tweeted a rude, snarky comment from the corporate account, rather than using a personal one. You can read more about it from Gini Dietrich. This isn't the first time...
An integrated solution to convergence (and I’m only half kidding)
At first glance my headline reads like it was written by someone specializing in SEO. Or that I fell on my head. The words are awkward and jargony and seem like they're trying to be much more important (pretentious?) than they actually are. That's partly because...