One of the things I like best about PodCamp Toronto is the collegial atmosphere. And I mean that literally. It’s held at Ryerson University and is a free-flowing gathering that harkens back to the pioneer days of social media (say five or six years ago).

Maybe it’s the campus setting, the law of two feet, the loose organization and entropic energy, the exchange of ideas, the oft heated discussions, the casual atmosphere and the final night party in a student pub… all of which reminds me of my college days.

energi PR is happy to sponsor the event again. If you haven’t registered, here’s where you go to do that.  Check out the schedule with its eclectic programming – including a live recording of Inside PR on Saturday afternoon.  And if you want to make the most of it, I’d suggest you try a few sessions outside your comfort zone. Think liberal arts degree.

For me it’s about listening, learning and socializing. And isn’t that what university is all about? PR too, for that matter.

And at the event, I try my best to look like my avatar… so people I know from Twitter can spot me in an IRL crowd.

Hope to see you there!

About Martin Waxman

Martin Waxman, MCM, is a digital communications strategist. He conducts AI research, leads digital and social media training workshops and speaks at events across North America. He's co-founder of two PR agencies, president of a consultancy and has worked in the industry for nearly 30 years. Martin is a LinkedIn Learning instructor, teaches digital strategy and social media at McMaster University, the Schulich School of Business, University of Toronto SCS and Seneca College. He's a member of the Institute for Public Relations Digital Media Research Center and a past-chair of PRSA Counselors Academy. He has a Master of Communications Management (MCM) from McMaster-Syracuse Universities.

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