Jun 7, 2007
We live in a world with so much writing, it’s getting harder to come up with an original thought.Case in point (albeit a small one): Tonight’s title, ‘Post Haste’… was going to be about what happens when your blog entry is written so fast...
May 31, 2007
In today’s morning session at Mesh, Richard Edelman, of the eponymous agency, was intelligent, articulate and insightful.And he offered a wonderful description of the PR practitioner’s role: advisor, conscience, connector to influencers, source of creative...
May 30, 2007
This is my first mobile post (just to see if I can do it) from day one of the Mesh conference.Random thoughts:- Blogosphere seems to be divided into two camps: the wild west where pretty much anything goes and then the same thing, but with product placement.- Biggest...
May 20, 2007
Call me old fashioned but I really like news releases.I’m talking about the one to two page documents, usually written by PR people, that have a headline, subhead, dateline, the words ‘for immediate release’ (they still thrill me), a story (information and quotes),...
May 12, 2007
I finally finished The Cluetrain Manifesto. And about two-thirds of the way in, I just wanted to get off. As far as I was concerned, that train had run out of steam long before that. (OK Thomas, the rail puns have stopped.)The book was repetitive and frustrating. The...
