A bigger fan of the story (than SEO)

On Inside PR 2.58, we talk about how Steve Rubel, one of the PR industry’s social media leaders, announced he deleted his two blogs – everything – and is starting again on Tumblr. He cites search engine optimization as one of the main reasons for his...

Inside PR 2.58: PR movies and a clean slate

This post was originally published on Inside PR 2.58. Just before we recorded this week’s show, I had lunch with Guy Skipworth, a friend, colleague and long-time listener.  He had an in-person comment for us: that we should talk about PR more… Thanks Guy, good...

Mesh 2011: my Twitter notes

This week on Inside PR 2.57, we continue our discussion about conferences we attended and some of the things we learned.  (We also talk about Google’s acquisition of PostRank and the upcoming IPR-IPO :).) Here are my Twitter highlights from Mesh (with the mesh11...

Final CPRS Toronto prez eblast message

For the last two years, I’ve been president of the board of CPRS Toronto, an organization I continue to support and believe in.  I’m coming to the end of my tenure and wanted to share my (almost) parting thoughts (originally published in the May eblast):...

Dear CEO – some friendly advice

Last fall, my good friend Gini Dietrich asked me and 30 other senior PR and marketing folks to contribute to a project she was working on. She was compiling a collection of letters to an unnamed CEO offering our honest perspective and advice. The result is the...