Dec 21, 2013
Tradition is a powerful force (and not just in Broadway musicals). It’s given us many great gifts including holidays, rituals, beliefs… And punctuation. However, tradition can also be a bit clingy. Or we are when it comes to it. You see that a lot this time of...
Dec 3, 2013
Not too long ago, Greg Satell, a blogger for Forbes, listed several trends he expects the marketing industry to experience in the next decade. I liked his insights and thought I’d try to add a PR industry slant to his predictions. Here are my five. 1....
Nov 29, 2013
I was talking to a neighbour not too long ago. She’s a first or second year lawyer with a big corporate firm. She asked me what I did and when I told her, said she doesn’t use social media at all – not even LinkedIn. I tried to explain the benefits...
Nov 19, 2013
Last winter, I developed a case of Foursquare fatigue. It’s not because I lost the Mayorship of the Annex, where I live. (I have to say for a few months, it was a tightly contested race.) And it’s not even because the whole concept of Mayor in Toronto has been tainted...
Nov 12, 2013
When you think about it, social media is still a relatively new way to connect with people, yet it’s been widely adopted by individuals and brands. (Of course, Tom Standage contends it’s 2,000 years old, but that’s the process, not the channels.) Most of us have had...
