Oct 25, 2013
It’s time for PR to get off the publicity treadmill for a few minutes, take a breath and re-imagine who we want to be. I’ve thought about this a lot and, as I said in my last post, it’s not about abandoning our heritage but blending publicity with...
Jul 25, 2013
Just over a year ago I ran into Dave Jones, a friend, colleague and creator of Inside PR. He’d made the shift from PR to advertising to the digital world not too long before that. We were talking about various agencies working together and who’s best at...
Jul 23, 2013
Or really, what’s our future going to be? Are we about to be relegated to the publicity junk heap of the Interwebs? Not that there’s anything wrong with publicity. As a proud, former publicist I believe there’s much value for that. There’s an...
May 7, 2013
I don’t know if you caught the most recent Mad Men episode (and if you didn’t, this isn’t a plot spoiler), but for a show about the ad biz, it ended with Peggy typing and saying the words, ‘for immediate release’. Cryptic? Not so much....
Nov 1, 2012
I always like guest posting on SpinSucks. To me it’s like the Vanity Fair of marketing blogs – sharp, timely, stylish and all filtered through a highly creative mind. So my blog would be running on November 1 and it struck me that the post-Halloween candy...