Twitter on TV and more on Inside PR

Feb 9, 2011

In a recent episode of Gray’s Anatomy, Bailey catches the Chief’s ire (again!?) – this time for tweeting in the OR.  That is, until they find themselves the middle of a complex procedure and get helpful advice to save a patient’s life from TV surgeons following the conversation online. (Hopefully, they’re not in the middle of their own surgeries at the same time.)

Does this happen in most hospitals? I don’t think so.  But a Twitter 101 lesson on a mainstream TV shows how embedded Twitter’s become in our vocabulary and stories.

That’s one of the things we talk about on Inside PR 2.40 – as well as the Gov 2.0 conference Joe attended and Gini’s take on Kenneth Cole’s tweet-in-bad-fashion-taste.

Have a listen and let us know what you think.  We’d love to hear from you.

About Martin Waxman


Martin Waxman, MCM, is a digital communications strategist. He conducts AI research, leads digital and social media training workshops and speaks at events across North America. He's co-founder of two PR agencies, president of a consultancy and has worked in the industry for nearly 30 years. Martin is a LinkedIn Learning instructor, teaches digital strategy and social media at McMaster University, the Schulich School of Business, University of Toronto SCS and Seneca College. He's a member of the Institute for Public Relations Digital Media Research Center and a past-chair of PRSA Counselors Academy. He has a Master of Communications Management (MCM) from McMaster-Syracuse Universities.

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