Apr 5, 2011
I was at a meeting with a group of agencies not too long ago – PR, ad, digital and media buying. We were working together on a campaign that included various components from each of our firms. When the plan was presented, I was struck by the similarity of...
Mar 21, 2011
Something I’ve noticed in the the past year at various social media conferences/meetups I’ve been speaking at or attending: There isn’t the same rush of new information, high of learning or excitement of discovery as there was in the first few years....
Mar 4, 2011
Every Friday morning I look forward to our BPK sessions… er, ‘bitchin and pitchin in the kitchen’. The entire Toronto office gets together over breakfast to talk about the past week, identify trends, share ideas, celebrate wins, commiserate when we...
Feb 14, 2011
I don’t like euphemisms. And we have so many to contend with whether it’s jargon at work, legalese, political correctness or just plain obfuscation. We hide behind words for many reasons. Sometimes we’re scared, other times it’s to make us feel...
Feb 11, 2011
One of the things I like best about PodCamp Toronto is the collegial atmosphere. And I mean that literally. It’s held at Ryerson University and is a free-flowing gathering that harkens back to the pioneer days of social media (say five or six years ago). Maybe...
