Good publicity is not a bad word

I don’t like euphemisms. And we have so many to contend with whether it’s jargon at work, legalese, political correctness or just plain obfuscation. We hide behind words for many reasons. Sometimes we’re scared, other times it’s to make us feel...

Three social media tips for PR managers

On Friday, the Canadian Council of Public Relations Firms presented a PR bootcamp with presentations and panels led by some of Toronto’s agency leaders. The sessions included talks on motivating and challenging staff, selling PR to senior management and pitching...

Counselors Academy 2010 – Twitter notes

Last year, after live-tweeting from Counselors Academy’s annual conference, I noticed my Twitter feed had become my notes for the sessions. So I used them in a blog post to capture the flavour of the event. Counselors is, as I’ve said many times, my PR...

Inside PR 2.01 – introducing your new hosts

This post was originally published on the Inside PR blog. Well, the torch has been passed and Inside PR’s two creators, Terry Fallis and Dave Jones have decided to hang up their Zoom recorders (well for this podcast, anyway).  I think that for all the listeners of...

There’s no business like PR business

OK, there is… there is… But the business part of running an agency is often considered second to the practice of PR.   It’s been said that communicators don’t understand the intricacies of business goals and this lack of knowledge has been one...